: Kartel explores existential themes, questioning if "God love we" or if "God real" while witnessing his friends die and his community suffer.
: The chorus, "Help we Lord if you real, cuz it hard," serves as a direct plea for intervention in a world that feels "too cold". Impact and Reception Vybz Kartel - It Hard
: The intro sets a tone of desperation and hope, with the artist expressing a desire to "cross di border" to find a better life abroad rather than "dead fi hungry" at home. : Kartel explores existential themes, questioning if "God