Quantitative research focuses on objective measurements and the statistical analysis of numerical data to identify patterns, test hypotheses, and generalize findings across a population. Core Types of Quantitative Design

Use standardized instruments like Online Surveys or structured observations.

Evaluates the association between two categorical variables.

Rejecting a true null hypothesis (a "false positive").

Compares the means of two independent groups (e.g., Men vs. Women).

The standard workflow moves from a theoretical idea to measurable results: