://pomelofashion.com -

Founded in 2013 by David Jou, Casey Liang, and Win Thanapisitikul, Bangkok-based Pomelo Fashion evolved from a digital-first brand into an omnichannel retailer utilizing data-driven design and a "Tap-Try-Buy" model. The company successfully expanded across Southeast Asia by blending social media marketing with physical retail experiences. Learn more about the brand's journey on Tech in Asia .