: Major studios are now treating vertical video (like TikTok and Reels) as a legitimate development pipeline, with short-form creators increasingly securing long-form adaptation deals. 2. Streaming & Television (April 2026)

: Generative AI has moved from a novelty to core media infrastructure, streamlining everything from content personalization to digital engineering.

: Traditional media companies are shifting focus toward live experiences and "creator-led ecosystems" to combat consumer subscription fatigue.

The "OTT arms race" continues with a heavy focus on returning fan-favorites and new, high-concept adaptations.