How | To Buy Cowboys Season Tickets

He discovered the STR Marketplace , the official platform where current owners sell their seat licenses. This was like a high-stakes auction house where he could browse specific sections, from the 400-level nosebleeds to the luxurious Founders Club on the 50-yard line.

He visited the Dallas Cowboys Season Ticket Office and realized he could contact their sales team directly at (817) 892-4400 to see if they had any remaining inventory in club or reserved areas.

Following the digital trail, Marcus found three main paths to his goal: how to buy cowboys season tickets

Marcus crunched the numbers. A 400-level upper sideline seat might cost around , but that was just the "dues." The upfront cost for the seat license could range from a few thousand dollars to over $150,000 for the best seats in the house. He was relieved to see that the Cowboys often offer financing plans to spread that cost over several years.

His first discovery was that buying Cowboys season tickets isn't just about the tickets themselves—it's about the , often called a Personal Seat License (PSL). He learned that for almost every seat in "Jerry World," you must first own this license to even have the right to buy the actual season tickets each year. He discovered the STR Marketplace , the official

He reached for the phone, ready to call the ticket office. The dream was finally becoming a reality. Season Ticket Benefits

Marcus sat in his favorite worn-out recliner, the same one where he’d watched every Dallas Cowboys game since AT&T Stadium opened. For years, he’d talked about finally becoming a season ticket holder. This morning, he decided it was time to stop talking and start the hunt. Following the digital trail, Marcus found three main

By noon, Marcus was staring at a map of Section 200, picturing himself there for the 2026 home opener. He knew that once he secured his license, he’d be part of an exclusive club with perks like , discounts at the Pro Shop , and early access to other stadium events.