Data And Goliath : The Hidden Battles To Collec... [BEST]

: Enact stronger privacy laws, increase transparency regarding data collection, and strictly limit the use of bulk surveillance in favor of targeted investigations.

: Entities like Google, Facebook, and cell phone providers track user locations, searches, and purchasing habits. They use this data to build comprehensive profiles, which are then used for targeted advertising, price manipulation, and behavioral control. Data and Goliath : The Hidden Battles to Collec...

The book details a world where virtually every digital action leaves a footprint. This "data exhaustion" is harvested by two primary "Goliaths": : Enact stronger privacy laws