24kgoldn, Lil Tecca - Prada (official Video) May 2026

The video features 24kGoldn and Lil Tecca causing chaos in a suburban mall while dressed exclusively in .

Released on , the official music video for "Prada" by 24kGoldn and Lil Tecca is a high-energy, fashion-forward visual that marks a major collaboration between two of Gen Z’s most prominent hitmakers. Creative Vision & Production

The single reached #71 on the Canada Hot 100 and #18 on the New Zealand Hot Singles chart. 24kGoldn, Lil Tecca - Prada (Official Video)

The production was handled by SHOTCLOCK , with executive producer Harrison Corwin and production designer Alex Lepkowski. Video Narrative & Fashion Highlights

John Tashiro served as both the director and director of photography, creating a retro Y2K-inspired aesthetic. The video features 24kGoldn and Lil Tecca causing

"Prada" was produced by a powerhouse team including , Cxdy , Humblebee , and Ovrcz .

The track was first performed live at the Governors Ball Music Festival in September 2021, just weeks before the official release. The production was handled by SHOTCLOCK , with

The song came together naturally while Lil Tecca was working on We Love You Tecca 2 with Internet Money; 24kGoldn joined the session and they recorded two tracks, choosing "Prada" for release.